Index / Management Team / Team
Management Team

Team

Core Management Team

The Chairperson & CEO, Chief Content Officer, and Chief Operating & Financial Officer work in close partnership to shape the company's strategic vision, strengthen brand leadership, and ensure sustainable growth for the future.

Chairperson & CEO
Sally Chen
  • Establishes, plans, and supervises the company's management systems and quality policy objectives, ensuring effective governance and sustainable growth.
  • Formulates both phased and overall business strategies, and reviews operational performance to enhance efficiency and competitiveness.
  • Oversees and coordinates company-wide operations, providing leadership, guidance, and strategic alignment across all departments.
  • Plans and executes resolutions approved by the Board of Directors, ensuring the effective implementation of corporate decisions and strategic objectives.

New Media Business Division

Chief Content Officer & Executive Vice President
Winnie Chiang
Content Business Department
  • Negotiation and execution of content acquisition and sales deals.
  • Management of channel program licensing and agency operations.
  • Execution of educational video and training media projects.
New Media Development Department
  • Development and production of digital and self-media videos.
  • Supporting and assisting in the management of corporate social media platforms.
Website, Social Media & Advertising Department
  • Operation and management of website and social media platforms.
  • Expansion of advertising business and client relations.
  • Verification and collection of advertising accounts.
E-Commerce Department
  • Product sourcing, development, and vendor negotiations.
  • Product listing and platform maintenance.
  • Event planning and campaign execution.
  • Design of promotional materials and marketing visuals.
  • Order fulfillment, shipping, and inventory control.
  • Reconciliation and payment processing with platforms and suppliers.
Channel Management Department
  • Program planning, scheduling, and promotion.
  • Coordination and management of broadcast timetables and on-air content.
ELTA OTT Department
  • Operation and maintenance of the ELTA OTT website and platform.
  • Marketing and promotional campaign planning.
  • Membership management and user engagement strategies.
  • Planning and execution of product sales programs and promotional projects.
Customer Service Department
  • Managing customer service via phone and email, including case handling and documentation.
  • Monitoring, testing, and troubleshooting of channel and website performance.
Production Department
  • Production of TV programs and news content.
  • Live broadcasting and production of sports events.

Administration Division

Chief Operating Officer & Chief Financial Officer
Derrick Hsu
Human Resources & Administration Department
  • Managing daily administrative operations and company-wide logistics.
  • Drafting and maintaining personnel policies, procedures, and related documentation.
  • Overseeing HR functions including recruitment, evaluation, promotion, rewards and disciplinary actions, training, and career development.
  • Managing payroll, attendance, and labor insurance matters.
  • Administering employee benefits programs, including labor, health, and group insurance.
  • Handling document processing, company seals, and approvals.
  • Managing office equipment procurement and maintenance.
  • Coordinating employee relations and labor–management affairs.
General Affairs Department
  • Managing incoming and outgoing correspondence, official documents, and digital filing.
  • Maintaining office facilities, environment, and utilities.
  • Handling the storage and distribution of corporate gifts and supplies.
  • Managing company vehicles, maintenance, and insurance.
  • Handling miscellaneous procurement, invoicing, and payment processing.
  • Overseeing asset repair, maintenance, and leasing management.
  • Purchasing and managing office supplies, stationery, and equipment.
  • Coordinating holiday gift procurement and distribution.
Finance Department
  • Developing financial strategies and managing cash flow, funding, and investment planning.
  • Preparing and analyzing management and financial reports.
  • Executing and controlling budgets, evaluating cost efficiency and performance.
  • Managing cash transactions and treasury operations.
  • Handling shareholder services, and coordinating board and shareholders’ meetings.
Accounting Department
  • Preparing and analyzing financial statements and budgets for management review.
  • Establishing, implementing, and evaluating accounting systems and internal controls.
  • Handling bookkeeping, financial reporting, and analytical reviews.
  • Managing tax planning, filing, and compliance with regulations.
  • Publishing and reporting financial disclosures as required by law.
Legal Department
  • Drafting, reviewing, and managing corporate contracts and legal documents.
  • Maintaining legal archives and retrieval systems.
  • Handling legal disputes, litigation assessments, and case management.
  • Managing regulatory applications, evaluations, and renewals.
  • Protecting intellectual property, including patents, trademarks, and copyrights.
  • Ensuring compliance with relevant laws and regulations.
Executive Office (Secretariat Department)
  • Managing the CEO’s and Chairperson’s schedules and administrative affairs.
  • Reviewing documents for executive approval.
  • Coordinating strategic and management meetings.
  • Assisting in corporate governance and executive decision-making.
  • Executing tasks assigned by the Chairperson or the Executive Office.
Public Relations Department
  • Building and maintaining relationships with media outlets.
  • Writing and distributing press releases.
  • Planning and executing corporate social responsibility (CSR) and public welfare campaigns.
  • Promoting and protecting the company’s brand image.
  • Supporting public relations activities across digital and social media platforms.

Visual Design & Creation Division

Director
Lenny Huang
Visual Creation Department
  • Production of on-air promotional videos and project-based campaigns.
  • Program Packaging Design- including on-air graphics, motion design and overall visual identity for sports and entertainment programs.
Visual Design Department
  • Corporate visual and web design for external communication.
  • Creative support for visual branding across all departments.

Television Engineering Division

Director
Jeacky Chang
Master Control Department
  • Receiving and monitoring live broadcast signals and transmission quality.
  • Scheduling and supervising program playback operations.
  • Maintaining and managing playback and transmission equipment.
  • Overseeing utilization and configuration of master control systems.
Production Control Department
  • Operation of switchers and control room equipment during live productions.
  • Editing highlight clips and special features.
  • Operation of character generators (CG) and audio mixers.
  • In-studio production and recording of live sports programs.
  • Field production support for OB (Outside Broadcast) and EFP (Electronic Field Production) crews.
  • Execution of single-camera and online program productions.
Post-Production Department
  • Editing, subtitling, and applying visual effects for drama, variety, and sports programs.
  • Handling commissioned projects including post-production, file conversion, and duplication.
  • Managing digital archiving, file transcoding, and delivery for program distribution and external licensing.

Information Security Division

Information Security Director
David Wang
MIS Department
  • Planning, maintenance, and management of data center hardware and infrastructure.
  • Maintenance and administration of PCs, peripherals, email systems, and databases.
  • Development and integration of ERP and application systems; execution of related IT projects.
  • Backup and security management of information systems and databases.
  • Maintenance and management of software and hardware across all information systems.
Information Security Department
  • Formulating and implementing cybersecurity testing plans.
  • Handling and responding to information security incidents.
  • Procurement and management of information security equipment.
  • Reviewing and auditing system and security logs.
  • Planning and designing cybersecurity measures for corporate projects.
  • Defining and enforcing cybersecurity policies, strategies, and access control levels.
Programming Department
  • Technical support, maintenance, and management for corporate operations.
  • Development and management of membership and customer account databases, including billing systems.
  • Website programming, system development, and maintenance.
  • Maintenance of mobile communication and streaming media products.
  • Execution of project-based research and development plans.